America’s beverage companies are leaders in responsible water management. They have made it a priority to conserve water and to ensure what they use is clean and pure. In fact, as an industry we’ve reduced water usage by 14 percent per unit over five years, even as production has increased by 20 percent.

The beverage industry also works with groups like The Nature Conservancy, the U.S. Forest Service and local water districts to restore and protect key watersheds across the U.S. These partnerships create real opportunities to ensure safe, clean and plentiful drinking water for all, not just for our products.

Water is one of our world’s most precious resources and we all must work together to make sure every drop counts. Find out more on InnovationNaturally.com.