Last week, First Lady Michelle Obama announced further commitments in her “Let’s Move!” campaign. In a press release, the White House said that SUPERVALU, Walgreens, Wal-Mart and a few regional companies will work to open stores in underserved communities and offer more healthy food options.
Access to healthy food options has been one of several concerns in the fight against obesity and the First Lady has focused her initiative on engaging the community to “tackle head-on the many different factors that lead to childhood obesity.”
We applaud the campaign and the participants for making moves to support communities across the country. With that in mind, we want to remind our readers that last year America’s leading beverage companies came together in a support of “Let’s Move!” to voluntarily put calorie information on the front of every bottle, can and pack they produce – and display the total calories per container on all beverages 20 fluid ounces or smaller. With the Clear on Calories initiative, the new, easy-to-understand calorie labels are designed to help consumers make the choice that is right for them and their families. Click here to see what the labels look like and find some answers to basic questions on the initiative.
Cheers to the “Let’s Move!” campaign and its most recent partners!