Have you noticed that it is now easier than ever before to figure out exactly how many calories are in your favorite beverage?  Thanks to our  industry’s Clear on Calories initiative, America’s beverage companies have placed calorie labels on the front of every can, bottle and pack they produce.  By placing calorie information right up front, we’re ensuring consumers get the information they need in an easy-to-read and understandable way.  We led the way on clear calorie labeling to help empower consumers to choose the beverage that is right for them.  This is yet another way we are stepping up to be part of the solution to obesity.

For more information on this and other industry initiatives, check out DeliveringChoices.org.