All of April, here at Sip & Savor we will be celebrating Earth Month and the actions our members are taking to continue to build a more sustainable future for us all. 

In 2019, America’s leading beverage companies – The Coca-Cola Company, Keurig Dr Pepper and PepsiCo – joined together to launch the Every Bottle Back initiative. Together, we are taking bold actions to get more of our 100% recyclable plastic bottles back. Here’s how we’re doing it:

• Increasing awareness about the value of our 100% recyclable plastic bottles. Through our latest “Back to One” education campaign we are reinforcing with consumers how we can turn plastic bottles into new bottles when we get them back. 
• Partnering with The Recycling Partnership and Closed Loop Partners to improve recycling access, modernize recycling infrastructure in communities across the country, and help people recycle better. To date, we have announced investments in 11 communities that will yield more than 600 million pounds of new recycled PET over 10 years.
• Introducing a new voluntary on-pack message to remind people to recycle our plastic bottles and caps.
• Working with World Wildlife Fund through the ReSource: Plastic initiative to measure our progress in reducing our plastic footprint.

To learn more about the Every Bottle Back initiative visit, EveryBottleBack.org.